Dear Hiring Manager,
I'm writing about the Growth Marketing Manager role at Notion. The listing emphasizes lifecycle and content-led demand generation, which are exactly the two motions I rebuilt at Webflow over the last 18 months — where organic sessions grew from 2.1k to 64k per month with a four-person team, and a new lifecycle email program drove $4.1M incremental ARR at a 3.2x return on program spend.
On paid I've managed a $1.8M annual Meta + TikTok budget and held CAC flat while tripling spend; on partnerships I shipped an in-product referral loop that now sources 22% of free signups at a CAC of $0. What threads those projects together is a bias toward compounding channels: content, lifecycle, and product-led loops, rather than channels that stop working the moment you stop spending.
Notion is at the moment where the marketing org decides whether the next growth S-curve comes from template-led content, from the API ecosystem, or from enterprise. I'd bring strong opinions on all three, and the experience to validate them cheaply before committing the team.
Could we do a 30-minute call to walk through the current marketing stack and where you're most under-resourced? I can also share a teardown of the Webflow lifecycle rebuild as a worked example.
Best, Morgan Lee
